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# Buena Vista Brewing Co., Beer Can Labels

By Eric Villalobos. https://ericvillalobos.fly.dev/work/buena-vista-brewing-co-beer-can-labels/

- Year: 2020
- Disciplines: Typography, Label Design, Illustration

Our goal was to establish a modular can design that can carry the brand identity forward. 

Plants and Chairs started this project by designing the label for “Pelea de Gallos”.  It transitioned into designing a broader system with a uniformed theme that was applied to the entire initial release. We paid homage to classic vintage printing methods by using modern techniques to bring it to life. This tactical texture can be felt throughout the cans.

We established a style inspired by Mexican beer labels and distressed event posters. The repertoire was created by using subtle elements and colors accustomed to our Mexican traditions. "There

![Buena Vista Brewing Co., Beer Can Labels, plate 1](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/01.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 2](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/02.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 3](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/03.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 4](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/04.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 5](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/05.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 6](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/06.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 7](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/07.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 8](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/08.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 9](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/09.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 10](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/10.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 11](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/11.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 12](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/12.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 13](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/13.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 14](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/14.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 15](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/15.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 16](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/16.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 17](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/17.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 18](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/18.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 19](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/19.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 20](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/20.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 21](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/21.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 22](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/22.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 23](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/23.webp)
![Buena Vista Brewing Co., Beer Can Labels, plate 24](https://ericvillalobos.fly.dev/img/buena-vista-brewing-co-beer-can-labels/24.webp)