Eric VillalobosCreative Director and Brand Designer
Watsonville, California
Project2025

Project

Doughbrik's Snacks, Brand and packaging exploration

Prepared by

Eric Villalobos
Watsonville, California
LineItemField
01Doughbrik's Snacks, Brand and packaging explorationProjectProject
022025YearYear
03Brand identityDisciplineDiscipline
04PackagingDisciplineDiscipline
05ExplorationDisciplineDiscipline
061PlatesPlates
Doughbrik's Snacks, Brand and packaging exploration, plate 1 of 1
Plate 01 of 01
Notes

Original brand and packaging explorations for Doughbrik's pizza snacks, with flavor-coded packs for Extra Cheesy and Spicy Pickle.

An early visual exploration for Doughbrik's pizza snacks, testing how the brand could stretch into a shelf-ready snack system. Two flavor directions pair loud color, expressive typography, and playful food illustrations.

This is concept exploration, not a claim that these packages were the final retail release.